Investing in People and New Ideas: The Future of Tourism in Asia-Pacific


The Asia-Pacific region is banking on education and diversification to drive the future of its vital tourism industry. This was the key message from the recent United Nations World Tourism Organization (UNWTO) Commission meeting held in the Maldives.

Industry leaders, government officials, and tourism experts gathered to discuss how the region can build a more resilient and sustainable tourism sector. The consensus was clear: investing in workforce training and exploring new tourism offerings is crucial for long-term success.

Upgrading skills and knowledge through education is seen as essential to meet the evolving needs of travelers and ensure high-quality services. Additionally, expanding beyond traditional “sun and beach” tourism by developing niche products like cultural, wellness, and adventure tourism will attract diverse travelers and make the industry more resilient to economic shocks.

The UNWTO emphasized the importance of regional cooperation to achieve these goals, promoting the sharing of best practices and joint initiatives. The meeting in the Maldives served as a crucial platform for stakeholders to collaborate and shape the future of tourism in this dynamic region.

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